Ericsson ConsumerLab has identified some of the most important consumer trends for 2014 and beyond.
The trends include apps that will change society, your body being your password, and video consumption being driven by friends.
For more than 15 years, ConsumerLab has conducted research to explore people’s values, behaviors and ways of using ICT products and services. Our global research program is based on annual interviews with over 100,000 individuals in more than 40 countries and 15 megacities.
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